GEHA
GEHA Starts With You
Unless you’re a federal employee, you probably haven’t heard of GEHA. That’s because they provide health insurance exclusively to federal employees. The most interesting thing about them though, is that they’re a nonprofit. So we rebranded them to tell world that everything GEHA does starts with their members, not a bunch of shareholders.
We even got Patrick Mahomes to help share the message.
ACD/Art Director: Josh Liotta
ACD/Copywriter: me